Direct Mail - Buzzsaw Media

Deliver Impact with Direct Mail Campaigns

Direct mail creates a personal touch in a digital world. We can assist with artwork and design compliance to printing and distribution – but most importantly – we provide targeted, accurate and recent prospect datasets to ensure your campaigns create impact.

Tangible Marketing That Delivers Results

Direct mail engages your audience in a way digital channels can’t. With tailored designs, precise targeting, and seamless distribution, your message stands out where it matters most.

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of Consumers Trust Direct Mail. Mailing campaigns offer a personal touch, making them more engaging and memorable than many digital methods.

Open Rate for Direct Mail. Direct mail is opened and read a large majority of the time, making it a powerful way to ensure your message is seen.

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Higher Response Rates Than Email. Direct mail drives significantly higher response rates than email, making it a reliable tool for engagement and conversions.

Personal, Reliable, and Effective

We pride ourselves on having one of the lowest RTS rates in the industry. With high accurate Direct Mail data, monthly verified addresses – washed against the Bereavement file – we focus on delivery, so you can focus on results.

End-to-End Campaign Support

Our team can assist with your direct mail campaigns from start to finish, spanning artwork, printing, and coordinating distribution to Australia Post guidelines.

Complete End-to-End Compliance

Our team handles full data and delivery compliance, in line with ACMA and ADMA guidelines, and will take care of all relevant complaints handling.

High Impact and Precision

Combine creative, tangible mailers with precise targeting to reach your audience effectively. Direct mail cuts through the clutter, delivering your message directly to their hands.

Direct Mail Functionalities

We can assist with this or guide your existing creative resources to ensure Direct Mail framework compliance and effectiveness.

Your mailers are distributed according to Australia Post guidelines, reaching the right households quickly and efficiently. The data we provide includes DPIDs (Delivery Point Identifiers) and provides for more accurate distribution through Australia Post.

We offer a full-service from creative to production, and processing or lodgement with Australia Post.

Schedule delivery to specific regions and sub-regions in advance, to coincide with multi-channel campaign efforts.

Segmentation and Dynamic Content

Our platform allows you to segment your audience and tailor your content, ensuring your SMS campaigns are personalized and relevant to each recipient.

Trigger-Based Journeys

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Detailed Analytics and Reporting

API Integration and Support

Customer success with SMS

See more Customer Stories

250%

Increased SMS conversions

Using SMS marketing was a game-changer for our business. With the help of Buzzsaw, we saw a noticeable increase in customer engagement and sales, achieving a 250% boost within just 2 months. Their expertise in crafting targeted messages delivered real results, driving immediate customer action.

Sam Smith

Head of digital Marketing Converse

FAQs

What makes direct mail effective?

Direct mail creates a tangible, personal connection with recipients, standing out in a digital-first world. It can also provide benefit to businesses who have a limited geographic reach or are looking to appeal to a more conservative mindset.

How can direct mail benefit my business?

It’s ideal for driving engagement, promoting offers, and reinforcing brand messaging through targeted distribution.

Do you provide design and printing services?

Yes, we offer end-to-end services, including artwork development, printing, and distribution tailored to Australia Post guidelines.

Can direct mail be integrated with digital campaigns?

Absolutely. Coordinating direct mail with digital channels amplifies reach and response rates. By integrating QR codes or specific offer related codes, you can also measure the effectiveness of your direct mail campaigns

Deliver Impact with Direct Mail Campaigns

Tangible Marketing That Delivers Results