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Unlock the Power of International Data

Global connectivity drives success, and accessing reliable international data is essential for growth. We provide solutions to help you expand into markets, make informed decisions, and stay ahead of trends.

Seamless Access to Global Insights for Strategic Growth

In today’s interconnected world, data knows no borders. We specialise in providing reliable and actionable international data to help your business expand and thrive in global markets. Whether you’re looking to explore new opportunities, analyse market trends, or enhance your marketing strategies, our comprehensive data solutions give you the competitive edge you need.

Global Audience Breakdown Market to Market

Overview

Data Direct has been a market leader in the Australian market for over ten years. Our local database with extensive segment profiling, is the largest & most up to date data-set available for organisations to target potential customers.

Compliance

In Australia, companies that collect resident’s personal data for business purposes are required to be bound by the the Australian Privacy Principles (APP) as contained in the Privacy Act 1998 (Privacy Act), with regards to the storage, use and privacy of people’s personal information/data.
We have implemented these guidelines in our Privacy Policy, data collection techniques and ongoing data management protocols.

Usage
  • EDM
  • SMS
  • Telemarketing
  • Social Media Linkage
  • Retargeting
  • Direct Mail
  • ID Verification
  • Data Modelling
Clients who use our data
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Specifics
  • Total Records: 9.2 Million
  • Update Frequency: Monthly
  • Fields: PII plus up to 60 lifestyle and financial fields
Overview

Hong Kong, though small in size, presents significant challenges for data acquisition, especially following its reintegration with China. Accurate local market data has become increasingly difficult to obtain. With our long-standing presence in the region and deep understanding of the local landscape, we offer a truly unique data set that provides unparalleled insights into this complex market. Our expertise and local knowledge makes us the trusted choice for reliable, opted-in consumer data in Hong Kong

Compliance

With strict reporting regulations we strictly adhere to The Personal Data (Privacy) Ordinance (Cap. 486) (Ordinance). This is implemented across all facets of our data collection, storage and distribution.

Usage
  • EDM
  • SMS
  • Telemarketing
Clients who use our data
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Specifics
  • Total Records: 2.2 Million
  • Update Frequency: Quarterly
  • Fields: PII plus up to 22 lifestyle and financial fields.
Overview

As Indonesia’s rapidly growing consumer base continues to expand, particularly with the rise of digital and mobile-first populations, our dataset provides an unparalleled view of emerging consumer trends in the region and direct access to these consumers. In terms of population coverage and detailed segmentation, our Indonesian dataset is our premier dataset in South East Asia.

We have extensive experience in the country collecting data through a variety of channels. We have worked on a number of elections and country-wide brand-funded online campaigns to develop this dataset, which is updated frequently

Compliance

Our 24/7 dedicated privacy team ensure that all data collection, storage and leasing strictly adheres to the The Personal Data Protection (PDP) Bill.

Usage
  • EDM
  • SMS
  • Telemarketing
  • Social Media Linkage
  • Retargeting
  • ID Verification
  • Data Modelling
Clients who use our data
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Specifics
  • Total Records: 221 Million
  • Update Frequency: Fortnightly
  • Fields: PII plus up to 70 lifestyle and financial fields.
Overview

Japan, traditionally a highly isolated market, is only now beginning to open up to foreign companies for access to consumer datasets for marketing. We are one of the first to offer a substantial and growing dataset in this space, providing deep insights into the Japanese market. As demand for data-driven marketing increases, our early presence and sizeable dataset, position us as a key player in delivering responsive, opted-in consumer data.

Compliance

All data is opted in under the regulations set out in The Act on the Protection of Personal Information Act No. 57 of 2003 (“APPI”).

Usage
  • EDM
  • SMS
  • Social Media Linkage
  • Data Modelling
Clients who use our data
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Specifics
  • Total Records: 42 Million
  • Update Frequency: Quarterly
  • Fields: PII plus up to 11 lifestyle and financial fields.
Overview

With Malaysia’s digital economy rapidly accelerating, driven by increased internet penetration and e-commerce growth, we have been able to capture a large percentage of the country’s population who have opted into our dataset, providing us with detailed information and contact details.

We have extensive experience in Malaysia producing and distributing brand-funded video campaigns for multinational brands and government organizations in the market for over 8 years. By constantly producing these campaigns, we are able to regularly provide accurate updates to our datasets at scale.

Compliance

All data is collected, used, disclosed, held and managed in accordance with the Personal Data Protection Act (PDPA).

Usage
  • EDM
  • SMS
  • Telemarketing
  • Social Media Linkage
  • Retargeting
  • ID Verification
  • Data Modelling
Clients who use our data
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Specifics
  • Total Records: 19.7
  • Update Frequency: Monthly
  • Fields: PII plus up to 10 lifestyle and financial fields.
Overview

For over five years, we have successfully operated in New Zealand, a market that has historically posed significant challenges for data collection. Despite its size, we have established ourselves as the leading provider of third-party opted-in consumer data, offering the most comprehensive and up-to-date dataset available. In a market where data is difficult to gather, we stand out as the best option for reliable and scalable insights

Compliance

All NZ consumers have opted into our dataset with their data collected , used, disclosed, held and managed in accordance with The New Zealand Privacy Act 2020.

Usage
  • EDM
  • SMS
  • Telemarketing
  • Social Media Linkage
  • Retargeting
  • Direct Mail
  • ID Verification
  • Data Modelling
Clients who use our data
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Specifics
  • Total Records: 1.6 Million
  • Update Frequency: Monthly
  • Fields: PII plus up to 20 lifestyle and financial fields
Overview

The Philippines, with its large and diverse population, presents unique challenges due to varying levels of internet access and digital sophistication. In this market, we have developed a robust and highly reliable dataset through trusted local sources, ensuring that our data remains consistently updated. Unlike many providers, we adhere to the highest standards of privacy, a rare commitment in this region, making us a trusted partner for organizations seeking responsive, opted-in data at scale.

Compliance

We have implemented guidelines of The Republic Act No.10173 (Data Privacy Act) in our Privacy Policy, opt in conditions and ongoing data maintenance.

Usage
  • EDM
  • SMS
  • Social Media Linkage
  • ID Verification
Clients who use our data
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Specifics
  • Total Records: 61 Million
  • Update Frequency: Monthly
  • Fields: PII plus up to 33 lifestyle and financial fields.
Overview

In this small yet strategically vital market, Data Direct’s primary dataset encompasses over half of the local adult population. Given the rarity of opted-in local data in Singapore, our ability to offer one of the largest third-party datasets available is a significant advantage.

We consistently run brand-funded campaigns to ensure that our data remains both refreshed and highly responsive, allowing us to provide unmatched insights in a market where access to such data is exceptionally limited.

Compliance

All data is collected, used, disclosed, held and managed in accordance with the Singapore PDPC Act.

Usage
  • EDM
  • SMS
  • Telemarketing
  • Social Media Linkage
  • Retargeting
  • Direct Mail
  • Data Modelling
Clients who use our data
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Specifics
  • Total Records: 19.7 Million
  • Update Frequency: Monthly
  • Fields: PII plus up to 10 lifestyle and financial fields.
Overview

South Korea represents a new and challenging market for us, where business operations are highly localized and difficult to navigate. Despite these complexities, we are focused on establishing a solid presence through a deep understanding of local regulations and market conditions. Our main dataset, built with careful attention to South Korea’s unique environment, is designed to provide reliable, opted-in consumer data that supports precision-driven decision-making in this complex market

Compliance

Our dedicated privacy ensures strict and ongoing compliance to The Personal Information Protection Act (PIPA).

Usage
  • EDM
  • SMS
  • Telemarketing
  • Social Media Linkage
Clients who use our data
Specifics
  • Total Records: 32 Million
  • Update Frequency: Quarterly
  • Fields: PII plus up to 11 lifestyle and financial fields.
Overview

Thailand stands as one of Southeast Asia’s most advanced digital nations, offering both opportunities and complexities in data acquisition. Leveraging our extensive experience and strong partnerships with both commercial entities and government organizations, we have built a highly reliable and frequently updated dataset. Our opted-in consumer data covers a significant portion of the population, ensuring that we provide unparalleled access to consumers in this market.

Compliance

All our local data is collected and housed in country in line with the The Personal Data Protection Act 2019 (PDPA).

Usage
  • EDM
  • SMS
  • Social Media Linkage
  • ID Verification
  • Data Modelling
Clients who use our data
Client's LogoClient's LogoClient's Logo
Specifics
  • Total Records: 53 Million
  • Update Frequency: Monthly
  • Fields: PII plus up to 14 lifestyle and financial fields.